The naked can help to reduce air and water pollution occurred in its coloring process. It also reduces energy and effort to separate toxic color paint from aluminum in recycling process. Huge amount of energy and paint required to manufacture colored cans will be saved. Instead of toxic paint, manufacturers process aluminum with a pressing machine that indicates brand identity on surface. (via The Unibody Coca-Cola Can - Naked Coca-Cola Can - Gizmodo)
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wolfmank reblogged this from schrodingercat and added:
The Naked Coke Can…. I like it.
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tisrandom posted this
